Premium Marketing Lead

Czym będziesz się zajmować?

• Own the growth of Incogni Concierge end to end—demand, acquisition, and revenue
• Build the go-to-market strategy across audiences, from self-directed affluent customers to business owners, executives, and family offices
• Test the right mix of direct acquisition, consultative sales, upsell, and partnerships to define how the product is sold
• Build partnerships that turn into real revenue across wealth management, financial advisors, insurance, executive networks, and cybersecurity
• Work with Acquisition, Lifecycle, Brand, PR, Sales, and Customer Success teams to grow Concierge faster
• Get close to customers—learn their concerns, buying behavior, objections, and willingness to pay—and feed that back into the product
• Build a clear view of the funnel and unit economics, and move resources toward what works
• Spot opportunities for Concierge to grow into a broader business for affluent customers
• Build the team around the opportunity as it scales

• Proven experience owning real commercial outcomes—revenue, demand, acquisition—not just shipping projects or campaigns
• Proven experience building or scaling a new product, market, or revenue stream from an early stage
• Strong commercial instincts and the drive to take an opportunity from idea to money in the bank
• A knack for building go-to-market strategies and knowing which customers, channels, and sales models can scale
• Real partnership and business development skill—finding the opportunity, building the relationship, negotiating, and making it pay off
• Customer-first mindset and patience to understand what demanding people really need
• Ability to work closely with Product and shape the roadmap without owning it
• Strong analytical thinking—funnels, conversion, unit economics, experimentation
• High autonomy and low ego—bringing teams together and caring about outcomes over turf
• Comfort with ambiguity, building the foundations as you go
• Experience with affluent or high-net-worth customers, premium services, wealth management, financial services, cybersecurity, privacy, or insurance is valuable but not a prerequisite

• Strategia wejścia na rynek
• Rozwój biznesu
• Negocjacje
• Analiza danych
• Pozyskiwanie klientów
• Tworzenie roadmapy

• Budowanie relacji
• Myślenie analityczne
• Zarządzanie zespołem
• Optymalizacja konwersji

• Angielski

• 23k–32k PLN brutto/m (Umowa o pracę)
• 23k–32k PLN netto/m (B2B)
• Umowa o pracę - Elastyczne godziny pracy (100%)
• Praca zdalna: Brak
• Budżet szkoleniowy, Wyjazdy na konferencje
• Pakiet medyczny, Ubezpieczenie, Pakiet sportowy

Surfshark is a fast-growing cybersecurity company focused on developing humanized privacy & security protection solutions to secure people's digital lives. Its core product is one of the TOP 3 VPNs globally, trusted by millions of users around the world. Additionally, Surfshark has been developing solutions such as Antivirus, Alert - a data leak detection system, a private search tool - Search, Incogni, Dedicated IP, and Alt-ID.

Founded in 2018 as a VPN, Surfshark has quickly managed to become one of the leading brands in the VPN industry and offers a security bundle that goes beyond the VPN. Today, Surfshark is a second unicorn in Lithuania with 400+ employees in Vilnius, Kaunas, Warsaw, and Berlin, and securing the digital lives of users in 100+ countries.