Performance Marketing Specialist

Czym będziesz się zajmować?

• Planning, implementing, and managing paid campaigns – Google Ads, Meta Ads
• Developing effective strategies for clients – including remarketing, audience segmentation, and budget optimization to achieve campaign goals
• Regular communication with clients, providing progress updates and presenting results
• Conducting data analysis and reporting using Google Looker Studio and Google Analytics 4
• Optional participation in projects focused on improving processes, developing new products/services, or knowledge sharing
• Remote-first collaboration model under B2B cooperation

• Prior experience in digital marketing, preferably at an advertising agency or media house (at least 1–2 years)
• Proven ability to independently manage Google Ads and Meta Ads campaigns for clients
• Strong working knowledge of Google Analytics 4 and Looker Studio
• Good understanding of customer segmentation and customer journeys
• Experience in direct client interaction (meetings, calls, regular check-ins)
• Ability to translate data into clear, actionable recommendations for non-specialist audiences
• Market and competitor research skills
• Excellent communication and interpersonal skills
• Highly organized and detail-oriented, able to manage multiple campaigns, prioritize, and meet deadlines
• Fluent Polish (native level) and English (minimum B2)

• Experience managing TikTok Ads or Microsoft (Bing Ads) campaigns

• Google Ads
• Meta Ads
• Google Analytics
• Looker Studio
• Analiza danych
• Raportowanie
• Optymalizacja ROI
• Komunikacja

• Segmentacja rynku
• Monitorowanie konkurencji

• Polski
• Angielski

• 8.2k–11.8k PLN netto/m (B2B)
• B2B - Praca projektowa (100%)
• Praca zdalna: Brak

We are Profitroom and our mission is to become the #1 Booking Technology Partner for Outstanding Hotels Worldwide.

We have developed a unique and superior direct booking technology for outstanding hotels with exceptional needs and high standards.

Our innovative solution empowers hotels to significantly elevate their online direct share, with some experiencing an increase of up to 96% in direct bookings. Unlike any other offering on the market, our comprehensive platform seamlessly integrates direct bookings on the hotel website with other distribution channels, automated marketing, SEO and SEM campaigns, cross- and up-selling opportunities, and much more.

Our team of +300 experts inspires hoteliers with the newest and most powerful technology but also guarantees 5-star customer support in 7 languages.