Head of Marketing

Czym będziesz się zajmować?

• Owning the marketing strategy and priorities, aligning Brand, Product Marketing, Design, campaigns, and go-to-market with company goals
• Leading and developing a 5-10 person team across Brand, Product Marketing, Design, and Web
• Planning and executing integrated B2B SaaS campaigns across paid, events, web, content, social media, and partner channels
• Owning product positioning, messaging, ICP, and value propositions across all touchpoints
• Leading go-to-market for product launches and feature releases in partnership with Product and Sales
• Leading brand evolution and rebranding initiatives across three brands, managing external agencies
• Owning marketing performance and operations, including the P&L, KPIs, and planning

• Experience designing campaign strategies orchestrating demand across multiple channels
• Experience in B2B SaaS environments, ideally in at least two companies, with strong understanding of go-to-market models
• Ability to align brand, product marketing, and go-to-market into one consistent narrative
• Strong foundations in Product Marketing: positioning, messaging, ICP clarity
• Proven track record of leading brand evolution or rebranding initiatives, ideally with a portfolio
• Experience operating at Head level in a hands-on environment
• Experience leading teams of 3-10 people, including specialists, leads, and managers
• Passionate leader with a track record of alignment, hiring, and earning credibility

• Strategia marketingowa
• Product marketing
• Zarządzanie zespołem
• Go-to-market
• Kampanie marketingowe
• Zarządzanie marką
• Sprzedaż B2B
• Zarządzanie budżetem marketingowym

• Polski
• Angielski

• 32k–37k PLN netto/m (B2B)
• 26.5k–30.7k PLN brutto/m (Umowa o pracę)
• B2B - Elastyczne godziny pracy (100%)
• Praca zdalna: Brak
• Pakiet medyczny, Pakiet sportowy

Tidio is a global leader in customer service software. Tidio’s user-friendly platform enables 300,000+ businesses worldwide to deliver smarter, faster support to their customers.

With a full suite of customer service solutions, Tidio offers live chat, chatbots, ticketing, and AI-powered virtual support agents to help you solve customer problems and improve your conversion rates. Tidio’s software operates across all major content management systems, e-commerce platforms, and social media channels.

Founded in 2013, Tidio has grown to 180+ employees and has offices in San Francisco, Szczecin, and Warsaw. Tidio serves customers of all sizes from 205+ countries, including Mercedes, Shell, and Praktiker. Tidio’s live chat widget is viewed by 510 million unique users every month.