Digital Marketing Team Leader

Czym będziesz się zajmować?

Requirements:

• Practical experience in SEM and Performance Marketing.
• Experience managing a team or coordinating the work of specialists from various marketing areas.
• Very good knowledge of Google Ads and Meta Ads and experience with other digital channels.
• Ability to work with data and make decisions based on campaign results.
• Good understanding of video marketing and video ads.
• Broad perspective on digital marketing and ability to connect different channels.
• Independence, initiative and focus on testing new solutions.
• Interest in AI, automation and new technologies in marketing.

Additional advantages:

• Practical use of AI tools in everyday marketing work.
• Experience in automating marketing processes.
• Experience in building and optimizing lead acquisition funnels.
• Familiarity with analytics and marketing automation tools.
• Experience running multichannel marketing activities.

Responsibilities:

• Managing and coordinating the work of a 10-person, interdisciplinary marketing team.
• Setting goals, priorities, and directions of activities.
• Supervising SEM and Performance Marketing campaigns run across multiple channels.
• Developing activities in Google Ads, Meta Ads, TikTok Ads, and other platforms.
• Analyzing campaign performance and optimizing customer acquisition costs.
• Monitoring key marketing metrics and the quality of acquired leads.
• Coordinating collaboration between performance, content, SEO, design, video, and PR areas.
• Expanding the use of video in marketing campaigns.
• Testing new channels, ad formats, and ways to reach customers.
• Expanding the use of AI and automation in marketing.
• Analyzing results and recommending further actions.
• Developing team competencies and ensuring the quality of executed projects.

We offer:

• Attractive salary
• Relocation package
• Company car
• Real opportunity for professional development

• Google Ads
• Meta Ads
• Performance marketing
• SEM

• TikTok Ads
• Automatyzacja marketingu

• Polski
• Angielski

• 19k–24k PLN netto/m (B2B)
• B2B - Elastyczne godziny pracy (100%)
• Praca zdalna: Brak